{"id":1980,"date":"2024-05-30T17:00:32","date_gmt":"2024-05-30T17:00:32","guid":{"rendered":"https:\/\/themestate.com\/demo\/scroller\/creative\/how-to-create-a-brand-style-guide-and-why-you-need-one"},"modified":"2026-03-23T20:53:29","modified_gmt":"2026-03-23T20:53:29","slug":"how-to-create-a-brand-style-guide-and-why-you-need-one","status":"publish","type":"post","link":"https:\/\/saltgrain.com.au\/?p=1980","title":{"rendered":"How to Create a Brand Style Guide (And Why You Need One)"},"content":{"rendered":"\n<p class=\"has-drop-cap has-medium-font-size wp-block-paragraph\">Brand consistency is key to building trust and recognition, and a brand style guide helps ensure that consistency across all platforms. From typography and colors to tone of voice and imagery, we\u2019ll show you how to create a brand style guide that keeps your brand cohesive and professional\u2014whether you\u2019re a solo entrepreneur or a large agency.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<!--more-->\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"3503\" src=\"https:\/\/themestate.com\/demo\/scroller\/creative\/wp-content\/uploads\/sites\/5\/2024\/10\/radio-city-music-hall-2392559_1920-1024x683.jpg\" alt=\"\" class=\"wp-image-3503\" srcset=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920-1024x683.jpg 1024w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920-300x200.jpg 300w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920-768x512.jpg 768w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920-1536x1024.jpg 1536w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920-600x400.jpg 600w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/10\/radio-city-music-hall-2392559_1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-guillermo-arroyo-2225728.jpg\"><img decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"3459\" src=\"https:\/\/themestate.com\/demo\/scroller\/creative\/wp-content\/uploads\/sites\/5\/2025\/03\/pexels-guillermo-arroyo-2225728-683x1024.jpg\" alt=\"\" class=\"wp-image-3459\" srcset=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-guillermo-arroyo-2225728-683x1024.jpg 683w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-guillermo-arroyo-2225728-200x300.jpg 200w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-guillermo-arroyo-2225728-768x1152.jpg 768w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-guillermo-arroyo-2225728-1024x1536.jpg 1024w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-guillermo-arroyo-2225728.jpg 1280w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031.jpg\"><img decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"3471\" src=\"https:\/\/themestate.com\/demo\/scroller\/creative\/wp-content\/uploads\/sites\/5\/2025\/03\/pexels-kyle-karbowski-15231031-819x1024.jpg\" alt=\"\" class=\"wp-image-3471\" srcset=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031-819x1024.jpg 819w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031-240x300.jpg 240w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031-768x960.jpg 768w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031-1229x1536.jpg 1229w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031.jpg 1280w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" data-id=\"3509\" src=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920.jpg\" alt=\"\" class=\"wp-image-3509\" srcset=\"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920.jpg 1920w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920-300x200.jpg 300w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920-1024x683.jpg 1024w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920-768x512.jpg 768w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920-1536x1024.jpg 1536w, https:\/\/saltgrain.com.au\/wp-content\/uploads\/2024\/08\/electric-guitar-4345340_1920-600x400.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"tmnf_excerpt\"><p>Brand consistency is key to building trust and recognition, and a brand style guide helps ensure that consistency across all platforms. From typography and colors &hellip;<\/p>\n<\/div>","protected":false},"author":1,"featured_media":3471,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[2],"tags":[11,24],"class_list":["post-1980","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-strategic-planning","tag-cards","tag-post-formats","post_format-post-format-video"],"featured_image_src":"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031-600x400.jpg","featured_image_src_square":"https:\/\/saltgrain.com.au\/wp-content\/uploads\/2025\/03\/pexels-kyle-karbowski-15231031-600x600.jpg","author_info":{"display_name":"saltgrainp2dev","author_link":"https:\/\/saltgrain.com.au\/?author=1"},"_links":{"self":[{"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=\/wp\/v2\/posts\/1980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1980"}],"version-history":[{"count":0,"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=\/wp\/v2\/posts\/1980\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=\/wp\/v2\/media\/3471"}],"wp:attachment":[{"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saltgrain.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}